Marketing Outsourcing
Don’t let your business fall behind because you’ve neglected your marketing.
Outsource it to MarketingHQ for a fraction of the cost of employing marketing staff. With MarketingHQ you get an experienced and certified professional who will market your business for you.
Most small and medium-sized businesses neglect their marketing because they either can’t find the time or don’t have the expertise to do it well. When considering outsourcing your marketing you need to ask yourself. What is my core competency? Do I have the expertise within my business to not only develop but implement marketing activities? Do I have the expertise to know what marketing activities are likely to generate revenue and growth in my business category? If your answers are no then you should consider outsourced marketing.
Outsourcing your marketing also has several benefits which include:
Expertise
Outsourcing will give you access to expertise across a broader range of marketing disciplines and experience in a variety of marketing channels.
Save Time
Outsourcing marketing saves you time in trying to find someone suitable and from trying to up-skill yourself to manage your marketing effectively.
Cost
The cost will be less expensive than hiring a full-time staff member. You also avoid the costs of employment and will get access to more resources including software and other handy marketing tools.
Many businesses also believe their only solution is to employ part or full-time marketing staff. But employing staff is a big commitment and sometimes the amount of work involved for a small business doesn’t justify the cost of it. This is when outsourcing your marketing really works. You don’t need to employ a single new staff member and MarketingHQ will work for an agreed number of hours per month to market your business for you. What could be easier?
Marketing Assistant Package − $2,400 + GST per month
Ideal for a small business from 1-5 employees needing senior marketing expertise of about 16 hours a month. The packaging includes:
- 2-hour marketing strategy review session.
- 16 hours of marketing management per month.
- 1 review meeting per month with your marketing manager.
Marketing Manager Package – $4,800 GST per month
The medium package is for larger businesses with between 10 – 20 employees that require more time for managing the marketing of the business. This package includes:
- 4-hour marketing workshop.
- Preparation of a complete marketing plan.
- 32 hours of marketing management per month.
- 1 review meeting per month with your marketing manager.
- 6 monthly strategic reviews.
*Note that unique packages can be negotiated to suit your requirements.
marketing
Outsourcing marketing allows you to manage your costs and have the benefit of a Certified Practising Marketer as your marketing team – Some key benefits include:
- You don’t need to increase your headcount with another staff member. That means no superannuation, no payroll issues and much less overhead. You just pay a monthly invoice, that’s it.
- Your business will benefit from the skills of an experienced, Certified Practising Marketer without spending anywhere near the cost of a permanent staff member with the same level of competency.
- Outsourcing results in the flexibility to tailor marketing resourcing to match the specific needs of your business.
- Marketing planning and strategy
- Internet marketing and search engine optimisation
- Copywriting
- Brand strategy
- Logo design
- Management of creative agencies
- Sponsorship strategy and implementation
- Public relations
- Marketing communication − internal and external.
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