It’s a fact that 9 out of 10 small businesses fail and around 75% don’t have a marketing plan. Coincidence?
Don’t let your business become a statistic.
We will develop a marketing plan specifically for your business. We’ll help you understand your market, your customers and set your marketing on the right path.
Creating a marketing plan is a highly specialised business process – and we are experts at creating them. They involve detailed analysis of your business, your market and your competition. Our marketing planning process involves:
- A 4 hour marketing planning workshop with key staff and stakeholders.
- Customer research including in-depth interviews with your key customers.
- Market research of your industry, market and your competition.
- Review of your brand and its position within the market.
- Review of your target market and ideal customer profile.
- Identification of value drivers that influence customers to spend money in your market.
- Establishment of achievable marketing objectives.
- Identifying marketing strategies and tactics to meet your objectives.
- Recommendation of a marketing budget.
- Detailed action plan with key steps to implement your plan.
- 1 hour presentation of the marketing plan.
long does it take?